Longevity
Scientific wellness to extend the number of healthy, productive years that people can enjoy. From preventative care and advanced diagnostics to personalized interventions and healthspan enhancing platforms, we believe longevity is not only about living longer—but living well, with vitality and agency. Our approach spans physical, emotional, and cognitive wellness, recognising that the future of health is proactive, continuous and personal.
Lifestyle
Structured pursuit of wellness, purpose, and joy—spanning both evidence-based practices that improve physical and emotional well-being, and developments that cultivate discipline and self improvement. We seek innovations that make life better in measurable and meaningful ways. Our perspective is reinforced by Shariah and faith-based principles, where balance, ethical conduct, and care for the body and environment are enduring obligations.
Wealth
Ventures that help individuals and institutions build, protect, and use capital wisely. Wealth involves money and the ability to make decisions with confidence and resilience. We are invested in fintech and digital assets that unlock economic value through tech innovation. We seek to blend financial inclusion with institutional-grade products, ensuring offerings are empowering.